Let’s start this piece by congratulating Chief Keef for dropping Almighty So 2. The fans are getting a Sosa project in May, so it is right on time to have some anthems for the summer. Songs like “Treat Myself” have already begun to trend on the internet. The project has received a lot of positive feedback. A lot of people feel like Chief Keef is back to his old hit-making ways.
But an interview that Chicago Legend did with Apple Music’s Zane Lowe got us thinking. What if he did a press run for the project? If this was any other artist, this wouldn’t be such a big deal, but it being Chief Keef, a guy notorious for not doing interviews, or showing up to events he is booked for; it would be monumental if her did interviews. A lot has transpired since he took the rap game by storm in 2012. It has been multiple key hip-hop moments that relate to Sosa, and the fans would love to get his insight. The Zane Lowe interview clip teased us but still brought us joy because fans got to witness his growth and maturity.
Asking for a press run doesn’t mean just sitting him with traditional platforms. You know the Breakfast Club (We’ve seen how that went), Ebro in the Morning, No Jumper, Million Dollars Worth of Game, etc. These platforms are cool, but similar to record labels, they don’t know how to handle artists from Chicago. Which is not entirely their fight; let’s face it, it’s not a lot of Chicago people in positions at these media outlets to help execute the content efficiently. A perfect recent example is the Lil Durk interview with Gillie and Wallo. The Million Dollar Worth of Game Podcast received an exclusive interview. They pulled up to Chicago and got an opportunity to speak with Smurk with his homies present and failed to have a conversation the culture needed.
As mentioned before, it’s not their fault; they are two men from Philadelphia who only know about Lil Durk and his background from YouTube, and they see the news. It’s similar to how the media makes us believe Africa is not civilized and doesn’t have modern-day infrastructure. But yet, if you visit places like Ghana, Nigeria, and South Africa, you’ll see that modern ways of living are no different from some cities in the United States.
Overall, as we continue the mission to Build The Crib, it’s important that we don’t attack or criticize media outlets from other markets on how they curate content with our hometown talents. We must use our platform to help educate and provide solutions that can benefit the culture. So below a pitch of some great interview opportunities for Chief Keef as he continue to promote the Almighty So 2 Project and tour.
WHATS THE WORD
Of course, he needs to sit with the home team. No Better Duo than Bree & Cody.
DOMETI | MTV
The current Face of MTV, will give the Best Chief Keef interview on mainstream media.
MARK P. BRABOY | THE TRIIBE CHICAGO
One of the best the pens in hip-hop journalism. Mark comes with an edge that will make the conversation more entertaining than any other Hip-Hop journalist. With him being from the crib, the feature wouldn’t be surface-level.
ILLINOIZE RADIO
A staple in the Chicagoland Hip-Hop comunity, it would be great to see Sosa on this platform. A Chief Keef IllStyle would go crazy!
MONEY MAHA | POWER 92
Money Maha is probably the best interviewer in Chicago
FYB JMANE | WHOOPS
Sosa and Jmane being “Opps” is what will make this interesting, mainley because Jmane is about peace and a good time. This would be a great look for the city.
LIL CUZ | WGCI
Sosa sitting with Lil Cuz, would be pure entertainment. Lil Cuz represents the youth of the City, so many can relate. WGCI has so many other avenues that would work as well; The Morning Show and Afternoon drive with Tone Kapone.
FAKE SHORE DRIVE WITH ANDREW BARBER
Drew is the OG, one of the first ones to cover Keef back in the Golden Drill Era, would be great to see them re-connect for an interview.
Mat is one of the best journalist in the city with a podcast. He does his research and makes his guests feeling comfortable; which makes them open to him. As a result he always have some amazing conversations.
Host Professor Lamont Holden holds amazing conversations with artists on the University of Illinois Campus.
FROM DA BLOCK
All imma say, If we can get Chief Keef to do this In O’Block/Parkway Gardens it would go beyond Crazy! Another dope location would be Center Court at the United Center.
You can’t come to Chicago and not do 247HH, it’s one of those staples.
BLACK CHICAGO BE LIKE
Having the ability to see Sosa in a Skit with Korporate will break the internet.
PEP RALLY TAKEOVER
The PRTO team is always creating some amazing experiences for the Chicagoland youth; it would be cool to see Keef pop up at a school or a youth-led event.
